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Smart marketing in a digital area

Smart marketing in a digital area

Focus of day 2 - Sep 05 2019

Author: SHA Support/Sunday, May 19, 2019/Categories: General

Day 2 of Smart Horticulture Asia we the impact digital transformation has on the field of marketing and branding is our focus. Off-to-online, mobile, social media, new distribution channels and last but not least the use of voice has a great impact on the marketing of fresh produce. Is technology a part of your marketing strategy? 

We look at this with 3 speakers from a totally different perspective:

Labbrand 
Jacquelien Brussee Postigo 寳奎琳
Vice general manager 
Shanghai - China 

Fresh Produce Marketing Ltd
Lisa Cork 
Owner 
New Zealand 

GS1 Hong Kong 
Julian Sin
Senior Manager, Business Development 
Hong Kong

I’m looking forward to the insights and discussions on how the marketing of fresh produce can be improved in the digital world and unpacked …..

Harrij Schmeitz
Chairman of the 4thedition of Smart Horticulture Asia

 

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